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![]() Add Google Analytics measurement code to variants. Create an experiment in Optimize. When using this method, you can create and run an A/B test or multivariate test MVT. To create an A/B test.: Open your Optimize account. Select a container. Click Create experience. Enter an experiment name. The URL field is ignored here. Enter a placeholder URL that doesn't' exist on your website. Select A/B test. Set experiment objectives. Use objectives to measure the results of your experiment. In your experiment page, click Add experiment objective under Measurement and objectives. Select a primary objective from the dropdown list. Set experiment targeting. Your server-side code handles experiment targeting, so Optimize doesn'tuse' the information you enter here. However, Optimize requires you to set a URL rule. To set experiment targeting.: In your experiment page, click Add variant under Targeting and variants. Enter a variant name e.g. Variant 1 and click Done. Click Add URL rule under Page targeting. Select the equals match type and enter SERVER_SIDE for the value. Do not use a URL or string that begins with http" or https" because if your site is tagged with Optimize, this server-side experiment will never be triggered for your site. |
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![]() You don't' need a website development background to make VWO work for you. The VWO support team is amazing. Elizabeth Romanski Consumer Marketing Analytics Manager. Trusted by thousands of leading brands. Your meeting is confirmed for at. Thank you, for sharing your details. VWO does A/B Testing so disruptively, embarrassingly better than Google does that it puts a smile on my face. Patrick McKenzie Principal, Kalzumeus. Trusted by thousands of leading brands. Get in touch with us for a personalized tour of VWO. Invalid First Name. Invalid Last Name. Invalid Phone Number. Details about your requirement. VWO can send relevant emails until I unsubscribe. Thanks for your request! A VWO Account Manager will get back to you soon. |
![]() Test and optimize every customer touchpoint. Run tests, uncover insights, and continuously refine every customer interaction. Validate new features and deploy high-quality releases - safely and quickly. Launch, scale and manage your business, your way. Launch, scale and transform your commerce shop with a suite of built-in tools. Build and design a commerce experience to serve your business'' unique needs. Digital Asset Management. Product Information Management. The experts agree. Named a leader by Gartner. Optimizely has been positioned highest in the Gartner Magic Quadrant for Content Marketing Platforms CMPs six years in a row, and named a Leader in the Gartner Magic Quadrant for Digital Experience Platforms DXPs for four consecutive years. See the reports below to learn more. Learn something new today. See how Optimizely Web Experimentation A/B testing works. Get a free intro into running experiments with Optimizely's' A/B testing tool. |
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